Idea Trophy

Idea Trophy
What is it?

Idea trophy is a Unilever on-campus youth development initiative designed to create an “out-of-the-classroom” learning experience that focuses on the development of personal and entrepreneurial competencies amongst Kenyan undergraduates.

It is a challenging and creative experience, where students from different universities figure out how business works in real life while developing their own skills and competencies. This is where university students figure out how business works in real life.

This is a business challenge involving working on the Rexona brand and not a game! It’s too real to be a game!


All undergraduate students

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