A Third year student pursuing Bachelor of Science in Biostatistics at Jomo Kenyatta University of Agriculture and Technology (JKUAT) has been crowned the new Miss Tourism Kenya 2018. Sarah Pkyach, who is also the reigning beauty pageant at JKUAT and the current Miss Tourism West Pokot County, beat 40 other contestants in a ceremony held at Safari Park hotel October 13, 2018.
The beauty queen bagged Ksh. 1.2 million cash prize during the coronation ceremony. Sarah will represent Kenya in the upcoming Miss Tourism International 2018 finals set to be held in Kuala Lumpur, December.
The new tourism ambassador will promote tourism in the national and county levels as well as giving back to the society through charity work in her new role.
Sarah revealed that as the tourism ambassador, she will strive to promote tourism in West Pokot County which she says, is a thriving tourist destination that has been marginalized for a long time.
“It is unimaginable to the common people to think that West Pokot County is a tourism destination thriving with wildlife and scenic sites. I plan to change that perspective. We host three of the Big Five in addition, we are home to the biggest Black elephant in the world found North Pokot at Nasolot game reserve,” said Miss Pkyach
She plans to finish her studies while mentoring the young ladies who would like to follow in her footsteps in both beauty and academics back in West Pokot County.
Sarah also disclosed plans to use the new platform to pilot her projects on mental health awareness in the country which she had already started as Miss JKUAT.
“This is a bigger opportunity for me to push my agenda of creating a mental health platform where people can speak out their problems on a forum known as “mind your mind” which we had started at JKUAT to reduce suicide cases among the students,” added Miss Pkyach.
While lauding JKUAT for creating the platform for her new role, Sarah praised her parents for their unconditional support.
“I would like to sincerely appreciate the JKUAT fraternity where my dream was first born. The university supported me all the way as well as my parents who championed and encouraged me to be the best,” said Sarah.